Researched at top/premier US universities, LIVFRESH Dental Gel removes plaque, the root cause of gum disease, 250% better than the market-leading brand (than traditional toothpaste). Recommended by dentists, LIVFRESH eliminates bad breath, strengthens enamel, and prevents tartar formation without causing any tooth sensitivity. BestProducts recommended LIVFRESH as "Best For Plaque," noting "a dentist-like clean feeling after just one use!"